Remember about a year ago I wrote about a soft drink called “Anything”and “Whatever in Singapore?
And then remember shortly after that how I grabbed myself a number of those drinks while in Singapore?
Dammit… I loved the drink and I was only wondering when they would actually start selling it in Malaysia.
Guess what?
As of this week… IT’S HERE!!!
ANYTHING WHATEVER IS HERE!!! You can find it everyone in stores now in all the 7-11s around and all.
I just can’t get over the novelty of the drink and the actual flavours are damn nice. I especially love the root beer in “Anything”.
If it’s your first time hearing of the drink Anything/Whatever. It’s basically a soft drink where you don’t know at all what you’re gonna be getting when you buy it, each can is like a little bag of surprises.
It could be ice-lemon tea, peach tee, jasmine tea, cola or whatever. Apparently in the coffee shops in Singapore, people actually guess what flavour is in the can and bet over it.
Lol.. people will gamble over anything these days.
Anyway, you know what the best part is. When they came to Malaysia they were looking for 2 media partners to do market the brand and increase their exposure.
They got MSN which runs ads on Hotmail, Live Spaces, MSN Messenger and etc etc.
And guess who the second one is…. NUFFNANG.
BWAHAHAHAHA
So a few days ago I went for the Press Conference of their launch.
I met the Founder of Anything/Whatever, the man on my right in this picture.
Heck when I was first introduced to him I nearly went
“OMG OMG OMG OMG OMG OMG!!! I’M SUCH A BIG FAN OF YOUR DRINK”.
But I had to maintain my cool so I just went
“Hi… I’m Timothy Tiah, nice to meet you.”
I was talking to him so much about his drink that at one point he even went
“How do you know all this?”
And I replied
“I’m a big fan of your drink so I did a lot of research”.
There were other people there too.
There was Rene from Media 2.0, the rep for MSN in Malaysia who is standing on my right, and to his right (in the middle) is Jeremy from Tongee, one of the people responsible for bringing Anything/Whatever in.
Turns out I have a LOT in common with Jeremy but I’ll indulge in that later on.
Anyway, soon enough we all sat down to address the press. 
Jeremy from Tongee started off with the opening speech. All of us in the panel were supposed to give a speech to the press.
Everyone prepared scripts and all but I foolishly again decided to WING IT!!!
And the problem with “Winging It” ie going without a script is my fear of saying something wrong.. like “Nipples” again.. or something.
But no it went well. I told the story of how I first found out about Anything/Whatever, how I watched their TV ads on YouTube many many many many times because I thought there were hilarious,
and how I was very grateful to have the opportunity to work with such a great brand along with MSN, one of the biggest media owners in Malaysia.
After we were all done giving our speeches, we all opened our can of Anything/Whatever each to officiate the launching of the drink in Malaysia.
Here’s the funny thing about the drink.
Anything is a random selection of carbonated drinks and Whatever is a random selection of non-carbonated drink.
Shortly after having our drinks, Rene from MSN asked me
“Hey man, I’m drinking Whatever now and looking at their flavours and I still can’t tell what I’m drinking”.
I guess that was the fun of in it. As Rene said in his speech earlier
“For someone who makes decisions on a daily basis, it is refreshing to once have something decided for you”.
(Or at least that’s something along the lines that I remember him saying).
I went home that day really really happy.
Happy because here’s a brand that I had long been crazy about a year ago since I heard about it… and now we actually have a chance to work with them.
I owe thanks to Jeremy and Nicholas for this.
Thanks guys.
Check out their website here.
I like the cute little music their site plays.
Timothy Tiah – Co-Founder of Colony, Kuala Lumpur Co-Working Space